Liquid Designs lauded amongst Best Indian Branding Agencies! Every business, from McDonalds to your local market, relies on its brand awareness to help fuel a customer growth and...Date : March 30, 2020Comments :
Upgrading from corporate loyalty to employee advocacy In May 2016, Mike Waite, an employee at McDonald’s in Edinburgh UK, was quite frustrated with the society’s misconception about...Date : July 13, 2018Comments :
Why is return on investment in design gaining so much traction in modern age business? In a competitive environment, a brand not just needs to position itself differently from its competitors but it should be...Date : July 11, 2018Comments :
Nurture a brand community that builds your brand It was first in 1904, that Harley Davidson started to participate in motorcycle racing and gained leadership in the market...Date : July 6, 2018Comments :
Why should businesses start targeting customer satisfaction for their growth? The definition of success was never easy to explain or more so in today’s rapidly progressing business universe. With changing...Date : June 22, 2018Comments :
How shifting your focus from website traffic to conversions on home page can make you grow big time? The prime focus of businesses is to derive sales out of every branding and marketing activity. With surging online traffic,...Date : June 20, 2018Comments :
Microcopy : Choosing words that convert “Microcopy is word choice. It’s a glimpse of smile or a slip of impatience.” – Seth Godin This sounds to...Date : May 23, 2018Comments :
Why is brand story such an important part of branding? Since generations, stories have stayed with us and travelled in parallel with the evolving human race. There’s no doubt that...Date : February 8, 2018Comments :
Why Digital Customer Experience should become a key component of your business growth strategy? We are witnessing a profound breakthrough in the digital landscape today. Almost every company is adapting to digital transformation, irrespective...Date : January 24, 2018Comments :
Scoring beyond the scoreboard with an impressive and cohesive brand identity. The most important asset of several successful brands is their brand identity. Being impressive and cohesive is what makes an...Date : November 7, 2017Comments :
Facebook’s new user interface design for better user experience. The old Instagrammers would surely remember the sudden makeover of Instagram’s logo from a detailed camera lens to a flat...Date : August 30, 2017Comments :
The 10 Design Principles of Dieter Rams can serve as a yardstick for almost all design domains. As we try to recollect the impression of today’s aesthetics in our minds, it usually comes to us as a...Date : July 20, 2017Comments :
How 5 big Swedish brands are using ‘Design Thinking’ as a methodology to fuel their growth and innovation. To some, the term ‘design thinking’ may sound like an old fashioned or worn out concept but it’s actually the...Date : June 30, 2017Comments :
Is Paytm becoming the new ‘OK Tata’ of India? ‘Ok Tata’ — a very commonly painted phrase on the commercial vehicles in India is a symbol of aspiration...Date : June 14, 2017Comments : (3)
Sweden and Airbnb hone in on ‘Home’ The recent collaboration between Sweden and Airbnb has come up as a good specimen of how two parties can achieve...Date : June 12, 2017Comments :
