Wool

Project Wool Magazine Design

Client Wipro

Wool Magazine is Wipro’s initiative to connect with the top management of the biggest corporations across the globe to communicate on how Wipro thinks.

We had to design a visual language for this magazine that would effectively communicate the brand’s vision and form the right perception. 

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ZooStore

Project Responsive Website Design for ZooStore

Client ZooStore

Aimtrex Technologies are one of the best Combat Training and Equipment Solution experts in India. The Visual Identity Redesign included refining their existing logo, giving a fresh look to the website and the brand’s stationery.

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Mat.se

Marketing Collateral, Website Design, Application Design

Mat.se

Project Mat.se Photo Recipes App UI Design

Client Mat.se

Mat.se is one of the leading Online Grocery Stores in Sweden. As a part of their vision of making cooking and ordering easier for its customers Mat.se commissioned us to design a stand alone “Recipe Scanning App”.

The goal of this app was to allow consumers to order ingredients through Mat.se directly from any printed material, such as a recipe book, by scanning it through the Photo Recipe Scanning App. As Mat.se’s main website was still in development, the Photo Recipe app worked as an enabler to blur the lines between offline and online by creating a strong contextual link.

To design this app, we followed the same minimal and clean design language that we had adopted for Mat.se website design. The photo recipe app was an interesting way of scanning a recipe and ordering ingredients directly on Mat.se.

The application also helped users by providing potential information like the remaining quantity from a pack that one could used later. Many such useful pieces of information added to the app allowed the consumer to take valuable buying decisions while purchasing on Mat.se.

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Zefmo

Website Design, Application Design

Zefmo

Marketing by Influence.

Web & mobile app design for Zefmo

Project Zefmo Website and Mobile app design

Client Zefmo

Zefmo is a brand new platform that effectively bridges the gap between brands and its influencers by facilitating collaborations for influencer marketing. At the same time, it empowers consumers to make better purchasing decisions.

With the rise of digital influencers and bloggers, Zefmo wanted to stand out for efficiency, quality content and transparency between the advertisers and content creators. To attract the social influencers they had to connect well with them. To achieve this they wanted to effectively communicate their vibrant, peppy, young, confident, effervescent, reliable and honest personality.

Keeping in mind the client’s preference of having the influencers as the main target, we used bold font styles and colours and combined them with visuals of inspiring and confident human personalities. We applied significantly greater use of call to action buttons to gather potential audience who would sign up as initial influencers or brands on the platform. As this was an introductory phase of the platform, we detailed on various sections to communicate the useful information easily.

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